Absolut Vodka

Experiential

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With shows at museums including the Whitney and the Bass, contemporary artist Bert Rodriguez is considered to be one of the most important conceptual artists today. One of the most iconic alcohol brands in history, Absolut Vodka, had asked him to participate in an event they were throwing at the Paramount Theater in Seattle, Washington for over 2000 guests. In addition to making the mirror ball suit that Bert wore during a performance by Grimes, we designed and produced a series of participatory experiences with him.